Newsletter Archive
2009 Articles
A View From The Corner OfficeSales & Marketing
- 11/09/2009 - An Interview With Scott Pomeroy, President/CEO Local Insight Media/Berry
- 05/20/2009 - An Interview with Jim Logan, Former President - Yellow Page Publishers Association
Local Search / IYP
- 11/24/2009 - Real Time Sales Results At Your Finger Tips
- 07/10/2009 - A New Option in the CMR Channel
- 06/04/2009 - It Really Is Easier with the Print Yellow Pages
- 02/19/2009 - Is The Print Product Still Considered An Authoritative "Safety Net"?
- 01/08/2009 - How to Use Strategic Analysis Tools To Get An Edge
HR/Employment
- 12/10/2009 - What Is the Real Story with Online Advertising and IYP?
- 08/06/2009 - Click Fraud, Again
- 06/25/2009 - Keeping Online In Perspective
- 04/02/2009 - The Search for the Holy Grail Ends - Getting to Page 1 on Google
- 03/19/2009 - The Eight Hundred Pound Gorilla is Adding Weight
- 01/22/2009 - Marketing Online is Analogous to Marketing in Yellow Pages - Publishers Who Show that to Advertisers will Thrive
Production
- 11/09/2009 - Hawthorne Search Adds Merchant Service Effort
- 08/06/2009 - Job Market Leveling -- A Positive Signal for Industry?
- 05/07/2009 - Annual Survey Says . . .
- 02/19/2009 - Signs of Life Among the Rubble: A view of the 2009 Job Landscape
Research
- 06/25/2009 - Let's Talk About S_x
- 04/02/2009 - Maintaining Your Edge
- 01/08/2009 - How Paper IS Made
Dollars & Sense
- 08/19/2009 - More Evidence That Businesses Need to Advertise or Die
- 05/20/2009 - Simba: Yellow Page Revenue to Decline 0.5% in 2009
- 04/23/2009 - Old Doesn't Mean Tuned Out
- 03/19/2009 - "Buying Local" Is Hot
- 02/05/2009 - The Yellow Pages Mythbusters -- Yellow Pages and Younger Consumers
Environmental
- 09/17/2009 - The Positive Economic Impact Of the Yellow Pages Industry
- 07/24/2009 - Changing the Status Quo
- 05/07/2009 - What's Up With US Small Businesses
- 03/19/2009 - A New Yellow Pages Print Stimulus Program
- 02/05/2009 - You Ain't Gonna WIN If You Don't Play The Game
Tech Talk
- 12/10/2009 - Nippon Achieves FSC and PEFC Chain-of-Custody Certification
- 08/19/2009 - Associations Take the Lead in Opt-Out Program
- 07/10/2009 - Recycling Is More Than a Yellow Pages Issue
- 03/05/2009 - Appreciating Intellectual Honesty
- 01/08/2009 - Keep Giving Them The Facts
Editor's Corner
- 09/17/2009 - Taking Mapping to a Whole New Level
- 07/24/2009 - Twitter This
- 05/07/2009 - Bringing Sales Force Automation to the Masses
- 03/05/2009 - The Importance of Proving Advertising Performance in Tough Economic Times
- 02/19/2009 - The Importance of Proving Advertising Performance in Tough Economic Times
- 01/22/2009 - How will consumers view your company Blog??
People
- 12/10/2009 - Lost In The Hi-tech Glitz
- 10/05/2009 - Notes from the Fall Conferences
- 08/06/2009 - The Directional Media Strategies Conference
- 06/04/2009 - Where Do We Go From Here?
- 04/02/2009 - Winning in a New World
- 02/05/2009 - What The Yellow Pages Industry Can Learn From Newspapers
News u Can Use
- 11/24/2009 - People - November 2009
- 09/17/2009 - People - September 2009
- 07/24/2009 - People - July 2009
- 06/25/2009 - Industry Loses A Great Friend and Co-Worker
- 06/04/2009 - People - June 2009
- 04/23/2009 - People - April 2009
- 01/22/2009 - People - January 2009
- 11/24/2009 - News U Can Us - November 2009
- 10/05/2009 - News U Can Us - October 2009
- 08/19/2009 - News U Can Us - August 2009
- 07/10/2009 - News U Can Us - July 2009
- 05/20/2009 - News U Can Use - May 2009
- 04/23/2009 - News U Can Use - April 2009
- 03/05/2009 - News U Can Use - March 2009