Industry News
Find YP to Introduce Yellow Pages Order Delivery System
YPODS to be integrated with eRates and Data system, providing a cost-effective national order system for Yellow Pages advertising sales.
VERNON, NJ (April 26, 2005) - Find YP, a provider of innovative solutions for the Yellow Pages industry, today announced plans to launch YPODS, its new Yellow Pages Order Delivery System, later this year.
YPODS will be fully integrated with Find YP's eRates and Data system, to provide a single point of access to directory rates, information and ordering for Yellow Pages advertising sales.
Find YP recently previewed the system to independent Yellow Pages publishers at the Association of Directory Publishers' Annual Convention & Partners Trade Show, in Austin, Texas, receiving widespread interest and support.
"The response to our recent launch of eRates and Data has been tremendous," said Philip Wojcik, president of Find YP. "With the integration of YPODS later this year, CMRs and publishers will finally have a powerful and cost-effective option for directory advertising order management."
With a built-in smart ordering interface, the system will handle the layout and formatting of orders for certified marketing representatives (CMRs). YPODS is also being designed to handle national orders, for those companies that already have systems in place, exactly as they are now, so that these companies do not need to change the way they do business.
Find YP anticipates releasing a beta version of YPODS this summer for testing and feedback by the publisher and CMR users, with full release planned for Q4 2005.
The pricing model for YPODS that is being implemented, is a flat rate charge based upon number of directories or clients. The pricing structure is expected to reduce annual expenditures for transmission and receipt of national orders by the CMR and publisher communities by a minimum of 50 percent.
About eRates and Data
eRates and Data, launched in January of this year, is a fully integrated directory rate and information system that combines demographic information, area maps, rates, contact information, marketing kits, and much more in an easy to use interface. With over 1,000 directories from over 30 publishers already participating, and more being added daily, the eRates and Data system is fast becoming a one-stop virtual CMR site. A sampling of participating publishers includes: Ambassador Publishing, Downey Publishing, Hagadone Directories, Metro Directory Publishing, Valley Yellow Pages and Yellow Book USA.
About Find YP
Headquartered in Vernon, New Jersey, Find YP is a leading developer of innovative solutions for the Yellow Pages industry. To learn more, visit www.findyp.com or www.eratesanddata.com, call (973) 827-8008, or email info@findyp.com.
Media Contacts
Find YP
Philip Wojcik
973.827.8008
phil@findyp.com
www.findyp.com