YP Talk - Ken's Bio

Kenneth W. Clark

Publisher - YP Talk Newsletter
VP - Business Development - Hawthorne Executive Search

Ken has over 25 years of experience in business development, operations, and product development functions in both domestic and international markets, working on both print and electronic products.

Ken is the Publisher of the YP Talk newsletter (www.YPTalk.com) an information source for the Yellow Pages industry.

Ken is also the VP - Business Development for Hawthorne Executive Search, a specialty search firm that works nationally with a focus in the advertising, publishing and media industries, with a strong concentration in the online and interactive marketplace.

Prior to his current efforts Ken was VP-Business Development at Yellow Pages I.M.A. (YPIMA), the leading Association for the $26 billion dollar Yellow Pages industry. His efforts there included positioning the industry as a leading advertising media with key external groups, development and implementation of an order processing system through which $2 billion in advertising orders flow, continued developments to the industry's Rates & Data products, and expansion of its co-op programs. He was responsible for 80% of the Associations non-dues related revenue.

Prior to YPIMA, he led the start-up of operations for ChinaBig, a print and Internet Yellow Pages company based in the People's Republic of China and Hong Kong. The ChinaBig effort was part of a seven year stint at R. H. Donnelley, where Ken was the AVP - Client Services. His early efforts at RHD included coordinated the transition of publishing services to a totally new company-wide system, and the relocation/re-staffing of the publishing operations to a new facility in Raleigh, NC.

Ken also spent a good part of his career at Bell Atlantic (now Verizon) where his last position with Bell was as Director - Multimedia Product Development. In this role, he led initiatives to develop and implement new electronic directory products for consumers that have become the foundation for many of today's electronic products.

Ken is the former Mayor of the town of Sykesville, Maryland. He holds a B.S. in economics from State University of New York at Stony Brook, an M.B.A. from the University of Baltimore and a US Patent for an Enhanced Access Telecommunications Device (#5218633).

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