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	View from the Corner Office
	Tech Talk
	Sales & Marketing
	Dollars & Sense
	Printing & Production
	Local Search & IYP
	Environment
	Research
	HR/Personnel
	Editor's Corner
	People
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Special Releases

05/11/2006 - Summary of YPA - Yellow Pages Association Conference
05/04/2006 - Summary of ADP - Association of Directory Publishers Conference
04/26/2007 - YPA Conference Release - 2007
03/22/2007 - ADP Conference Release - 2007
04/20/2006 - YPA Conference Release - 2006
03/30/2006 - ADP Conference Release - 2006
04/07/2005 - ADP Conference Release - 2005
02/23/2005 - YPA Conference Release - 2005

A View From The Corner Office

04/17/2008 - An Interview with Ken Clark, Publisher - YP Talk Newsletter
03/06/2008 - An Interview with Marc Tellier, President/CEO, Yellow Page Group
01/10/2008 - The Path Ahead -- 2008
10/25/2007 - An Interview with Patrick Marshall, Chief Media Officer, Yellow Book USA
08/30/2007 - Insights from Charles Laughlin of The Kelsey Group on The Future of Yellow Pages
05/24/2007 - An Interview with Larry Angove, President & CEO, Association of Directory Publishers (ADP)
02/01/2007 - An Interview with Katherine J. Harless, President and CEO, Idearc Inc.
01/04/2007 - An Interview with Robert Hawthorne, President, Hawthorne Executive Search
11/17/2006 - An Interview with Kathy Geiger-Schwab, Executive Vice President/President, The Berry Company/Berry Network
09/14/2006 - An Interview with Siegfried Fischer, President/CEO - Valley Yellow Pages
06/08/2006 - An Interview with Charles Stubbs, President/CEO - YELLOWPAGES.COM
05/11/2006 - An Interview with Neg Norton - President, Yellow Pages Association
03/23/2006 - RHD Talks to Wall Street
02/16/2006 - A Interview with Cindy Sorter, President of Ad-Ventures
12/16/2005 - 2005 -- A Look Back
11/03/2005 - A discussion with Terry DiNatale & Kirsten Mangers of SME Global Solutions -- WebVisible
10/06/2005 - A follow-up discussion with Dave Swanson, the Chairman and Chief Executive Officer, R. H. Donnelley
09/01/2005 - A discussion with John F. Kelsey III, Founder & CEO - The Kelsey Group
06/30/2005 - A discussion with Stuart McKelvey, President & CEO of TMP Worldwide
06/02/2005 - A discussion with Steve Pollyea, VP of Marketing - Roto-Rooter Services Co.
05/04/2005 - A discussion with Lyle Wolf, Chairman, Yilong Media Group Ltd., Hangzhou, China
02/01/2005 - A discussion with Richard Zurawski, President and CEO - DCCI
01/05/2005 - A discussion with Chris Cummings, CEO - Marquette Group
12/02/2004 - A discussion with Joe Walsh, President and CEO - Yellow Book USA
11/09/2004 - A discussion with John Greco, President and CEO -- Direct Marketing Association (DMA)
10/05/2004 - A discussion with Dave Swanson, the Chairman and Chief Executive Officer, R. H. Donnelley
09/01/2004 - A discussion with Gene Daly, President, Ketchum Directory Advertising
08/04/2004 - Discussion with Elmer Smith, President, Advertising and Publishing Group - BellSouth Corporation
07/05/2004 - A discussion with Peter Broadbent, CEO, Wahlstrom Group
05/31/2004 - A discussion with Roy Beatty, Vice President, Yellow Pages Marketing Group - ServiceMaster
04/09/2004 - A discussion with Jerry DiPippo, President - Data National

Sales & Marketing

05/09/2008 - Let's Talk About "Value"
04/03/2008 - The Yellow Pages Association Conference, April 6-9
02/21/2008 - Cutting Advertising During Recession
12/06/2007 - Look at me. Look at me. Look at me.
10/25/2007 - Why Customers Cancel
10/10/2007 - Let's Boycott Chevy
08/14/2007 - Missing the Number
06/21/2007 - Do Advertisers Know Who We Are?
02/15/2007 - Public Relations -- Are You Ready?
12/21/2006 - Do Great Salespeople Make Good Sales Managers?
11/10/2006 - Are You Listening to Me??
10/05/2006 - You're Not Fooling Anyone - Some Thoughts on Using Public Relations to Your Advantage
09/21/2006 - Are These The Top Sales Killers in Yellow Pages?
08/16/2006 - Do Sales Rankings Drive Sales???
07/27/2006 - Redefining the Yellow Pages Business
06/15/2006 - Reaching C-level Managers
05/18/2006 - An Interview with David Goddard, Senior Analyst - Simba Information
03/23/2006 - Baby Boomers Reach 60, Part 3
02/16/2006 - Baby Boomers Reach 60, Part 2
01/12/2006 - Baby Boomers Reach 60, Part 1
11/17/2005 - Using Lessons Learned
09/22/2005 - Top Small Business Trends
08/18/2005 - Another Opening for Yellow Pagers? Marketers Unhappy With ROI
07/21/2005 - Is Your Sales Team Focused on the Basics of Yellow Pages Selling?
06/23/2005 - Four Strategies to Increase Your Media Coverage
05/19/2005 - Generating More YP Dollars
02/01/2005 - The "Business of Yellow Pages" - What's Really Happening and Who is Contributing
01/05/2005 - Using Technology to Add Value for Advertisers
12/02/2004 - Review of Recent Kelsey Group - State of Local Search Conference
11/09/2004 - The Essentials of Internet Yellow Pages: Keeping Up with the IYP Evolution
10/04/2004 - The "Real Recovery" in Online Advertising
07/28/2004 - Online Ad Spending Poised to Surpass Magazines, Yellow Pages
08/04/2004 - The Key Tools You Need to Attract and Grow Foreign-in Advertising
07/05/2004 - The Basics of Search: Keywords 101
05/31/2004 - The Advertiser's Prospective
04/09/2004 - Stop the Whining

Local Search / IYP

02/07/2008 - Click Fraud Rears Its Ugly Head, Again
09/13/2007 - The Directional Advertising Advantage - Adapt & Evolve!
05/11/2007 - Understanding User Behavior
04/09/2007 - Kelsey Conference Recap
03/01/2007 - Once Is Never Enough
01/18/2007 - The Internet, The Internet, The Internet
12/14/2006 - The Internet Today vs. Ten Years Ago
10/25/2006 - IYP Products Grow Stronger
09/14/2006 - Making Fuzzy Search Clearer
08/24/2006 - Searching For The Best Clicks
07/20/2006 - Click Fraud Concerns Grow
05/25/2006 - The Yellow Pages Good Housekeeping Seal of Approval?
03/16/2006 - Are We Approaching The End or The Beginning of Blogs?
01/26/2006 - Making Search Really Work
12/22/2005 - Achieving Success Online -- An Internet Strategy Guide for Local Businesses, Part 2 of 2
11/17/2005 - Achieving Success Online - An Internet Strategy Guide for Local Businesses, Part 1 of 2
11/09/2005 - Bringing the Yellow Pages Industry Closer to the Future
10/13/2005 - Kelsey Group Directory Driven Commerce DDC 2005 Conference Review
08/11/2005 - The Hits Keep Coming
06/30/2005 - An interview with Perry Evans, President, Local Matters Inc.
06/02/2005 - Blog, Blog, Blog, Blog
05/04/2005 - Would You Take $10,000 From This Man??

HR/Employment

02/21/2008 - Why Aren't You Taking Any Time Off?
11/8/2007 - How to Lose Your Ideal Candidate Without Really Trying
09/13/2007 - What Are They Thinking
06/21/2007 - Facts & Myths of Online Job Boards
04/09/2007 - Hiring and Retaining Top Sales Talent
03/01/2007 - Matchmaker oh Matchmaker, Make Me a Match
01/18/2007 - The Top Women in Yellow Pages, Part 3
10/25/2006 - Top Women In Yellow Pages, Part 2
09/21/2006 - The Top Women in Yellow Pages, Part 1
08/03/2006 - Why Should I Work for Your Company?
06/22/2006 - The Top YP Women to Watch
05/25/2006 - Interviewing Etiquette -- A Two Way Street.
03/09/2006 - Take Advantage of Your Benefits
02/09/2006 - The Importance of Telephone Interviews
01/12/2006 - Early 2006 Job News Is Exciting & Challenging
12/16/2005 - Growth of New Business Brings Recruiting Challenges
10/27/2005 - Hawthorne Executive Search Addresses DMA Conference
09/30/2005 - What Are You Doing to Retain Your Top Talent?
09/15/2005 - 5 Biggest Interview Mistakes
07/14/2005 - How Long Should You Stay at One Job??
06/08/2005 - Why We Don't Take Vacations
05/12/2005 - Creating a Winning Employee Retention Strategy
01/05/2005 - Why Women Don't Run More Companies
12/01/2004 - Where the jobs are??
10/05/2004 - The State of Employment
08/04/2004 - Where are the jobs? Try vertical Directories
07/07/2004 - How to Get Unstuck
05/31/2004 - It Sure Ain't Easy to Communicate
04/09/2004 - The Pace Picks Up

Printing & Production

02/21/2008 - It's Really More Than Just a Bag
01/10/2008 - How Paper IS Made
10/10/2007 - Redesigning Directories for a New Era
07/27/2007 - Print Directory Scoping Complexity
05/24/2007 - So What Really Happened In Vegas??
04/19/2007 - ADP Conference Review
10/12/2006 - Hey, These Print Products Really Do Work
08/31/2006 - The Slim Margin of Success
08/24/2006 - The Kelsey Group DDC2006 Conference
02/02/2006 - Production Tip - Incremental Proofing
01/05/2006 - Lost Laptops -- More Than Just Walking Fingers
10/05/2005 - The Final Frontier - Delivering a Clean, Dry, Shiny New Book
08/11/2005 - The Value of Media Training
Lights...Camera...YOU are on!!!
07/14/2005 - Rethinking The Printed Directory
06/08/2005 - A Need for Speed
05/26/2005 - Technology and Process Changes That Can Make a Difference in Covers and Tabs
02/01/2005 - Three Barriers to Reduced Costs
01/05/2005 - A New World Version of Public Relations
11/09/2004 - Are You Ready for an Unplanned Disaster??
10/04/2004 - Are You Getting The Full Value From Your Printer??
09/01/2004 - Consultants - When & Why
06/29/2004 - Consumers Say Yellow Pages Is Key In Finding Locksmiths; 'Locks & Locksmiths' Yellow Pages Heading Generates More Than 32 Million Look-ups Per Year
05/31/2004 - An Easier Way to Go
04/09/2004 - Size Does Matter

Research

09/27/2007 - Say What?
08/30/2007 - Multitasking Really Doesn't Work
06/07/2007 - Providing Guidance to Maximize Directory Advertising
04/19/2007 - Ratings Go Online & Seek U.S. Patent
03/01/2007 - Selling The Value of a Medium
11/17/2006 - Searching Online, But Buying Local
10/19/2006 - Not Another Commercial. Please Make Them Stop.
08/10/2006 - More Baby Boomer Stats
06/29/2006 - Shopping Just Ain't What It Use To Be
04/13/2006 - In Search of the Detailed Answers That Advertisers Need
02/23/2006 - Ads Can Help or Hurt Brands
12/22/2005 - 2005 Media Results, 2006 Forecasts
12/01/2005 - Syndicated Research - Coming to A Market Near You (Maybe)
09/15/2005 - New Movers Turning to Local Search - Don't Shoot the Messenger
07/27/2005 - What is a "Small Business"?? Inquiring Minds Want to Know. - Part 2
06/23/2005 - What is a "Small Business"?? Inquiring Minds Want to Know.
02/01/2005 - What Do Customers Want?
01/05/2005 - Reaching Narrow Targeted Audiences
11/09/2004 - In pursuit of the Holy Grail -- Syndicated Yellow Pages Research
07/19/2004 - Study Shows That Independent Publisher Results Continue to Spur Industry Growth
07/06/2004 - Small Businesses Define Critical Media Tools for Success
05/31/2004 - What Your Mother Never Told You About Syndicated Research
04/09/2004 - Quantitative vs. Qualitative

Dollars & Sense

04/03/2008 - New Solutions to Age Old Problems
02/07/2008 - Google Buys Yellow Book
12/20/2007 - Coaching for Success
11/15/2007 - Where is the Yellow Pages Industry Headed?
06/21/2007 - The Good Things About Yellow Pages Keep Coming
02/15/2007 - 2007 Predictions - Part 2
01/18/2007 - 2007 Predictions
11/10/2006 - Miller Brewing CEO's Thoughts on Competing In An Established Industry
10/05/2006 - Implementing a Customer Relationship Management (CRM) Strategy in Yellow Pages
08/16/2006 - A New Idea for Ads With Impact
07/20/2006 - Shifting Game Pieces
03/02/2006 - Which State Is The Best to Do Business In?
01/19/2006 - The Essence of Re-Branding
12/08/2005 - Keeping Online Ad Growth In Prospective
11/09/2005 - ADP Fall Conference Summary
09/22/2005 - Disaster Planning - Are you ready??
08/18/2005 - NASCAR - Good for Increasing Stock Prices, Good For Attracting New Customers
05/26/2005 - Cash is as good as money
02/01/2005 - Understanding Industry Financial Actions
12/01/2004 - Helping Sales People Be Sales People
11/08/2004 - Frequency of Customer Contacts
10/04/2004 - How Incumbent Publishers Could Be In Trouble
09/01/2004 - Google Buys Controlling Stake in Yellow Pages Publisher
08/04/2004 - Working Both Sides of the Yellow Brick Road - Good News For the Yellow Pages Industry
07/07/2004 - Credit & Collection Myths Uncovered
05/31/2004 - The Route to the Top Job
04/09/2004 - Deutsche Bank

Environmental

04/17/2008 - Are Consumers Really Going Greener
03/25/2008 - Lessons In How Others Are Going Green to Grow Their Business
01/10/2008 - When Going Green Is More Than Just Being Eco-Friendly
12/06/2007 - Even Google Is Going Green

Tech Talk

05/09/2008 - My English Teacher Would Be Horrified
01/24/2008 - The Consumer Electronics Show
10/25/2007 - How to Spot that Web Scam
07/27/2007 - A Busy Time in IYP Land
05/11/2007 - Web 2.0 the Evolution of the Internet
04/09/2007 - You Gotta Love Technology
10/19/2006 - IM's Are NOT As Private As You Would Think
08/03/2006 - Making Self-Provisioning Work
06/15/2006 - More & More Security Concerns
03/16/2006 - Technology = Deceiving Appearances
01/19/2006 - The Next Big Thing(s) From CES
10/13/2005 - VoIP Users Dropping Land Lines
08/25/2005 - The New (Flexible) Face of Call Tracking
05/12/2005 - TelID.com
01/04/2005 - Yahoo Enters Desktop Search Race
12/02/2004 - Battling Desktop Search - MSN Product Debuts
11/09/2004 - Personal Technology Suggestions
10/06/2004 - Broadband - A Growing Audience
09/01/2004 - "Phishing" is not a sport
08/04/2004 - Location, Location, and more Location
07/08/2004 - Local Search - What's Happening on the Street, Part 2
05/31/2004 - Local Search - What's Happening on the Street, Part 1
04/09/2004 - Ebay

Editor's Corner

03/25/2008 - Armageddon in Yellow Pages?
02/07/2008 - Will the Real Yellow Pages Please Step Forward
12/20/2007 - Let There Be Peace in Yellow Pages
11/8/2007 - Let's Boycott Chevy - A Follow-Up
09/27/2007 - The Greening of Yellow Pages - Separating the Facts from the Myths - Part 2
08/14/2007 - The Greening of Yellow Pages - Separating the Facts from the Myths
06/07/2007 - Bill What'shisname Thinks YP is Dead (Again)
03/15/2007 - It's Like Deja Vu All Over Again
02/15/2007 - More Good Things in Yellow Pages Land
12/21/2006 - Yes Santa, There Are Some Good Things in Yellow Pages Land
11/30/2006 - What We Have Here Is A Failure to Communicate
11/3/2006 - Print Yellow Pages - The Best Source to Find Your Lifelong Partner
09/28/2006 - Kelsey Conference Summary
08/24/2006 - A Sign of Hope - The Arrival of the Yellow Pages
08/10/2006 - Go Shout It From Every Mountain Top
05/18/2006 - When Is a Leader Not a Leader?
03/09/2006 - Yellow Pages Goes to the Back of the Bus, Again
02/09/2006 - Yellow Pages and Super Bowl TV Ads - A Match Made at the Cash Register
01/26/2006 - The Super Bowl - Are We In the Big Game?
12/22/2005 - The Real Influencers of the Future of Yellow Pages
10/27/2005 - A Lost Opportunity
08/25/2005 - Will eBay Kill The Yellow Pages??
07/21/2005 - A Voice of Outrage - Part 2
06/08/2005 - A Voice of Outrage
05/12/2005 - The Kelsey Group Drills Down
05/04/2005 - ADP Conference Wrap-up
03/21/2005 - The YPA Convention
12/02/2004 - Giving Thanks

People

05/09/2008 - People Update for May 2008
04/17/2008 - People Update for April 2008
03/06/2008 - People Update for March 2008
01/24/2008 - People Update for January 2008
12/20/2007 - People Update for December 2007
11/15/2007 - People Update for November 2007
09/27/2007 - People Update for September 2007
08/14/2007 - People Update for August 2007
07/12/2007 - People Update for July 2007
05/24/2007 - People Update for May 2007
04/19/2007 - People Update for April 2007
03/15/2007 - People Update for March 2007
02/01/2007 - People Update for February 2007
12/14/2006 - People Update for December 2006
10/12/2006 - People Update for October 2006
08/03/2006 - People Update for August 2006
06/29/2006 - People Update for June 2006 - Part II
06/08/2006 - People Update for June 2006
05/04/2006 - People Update for May 2006
02/23/2006 - People Update for February 2006
02/02/2006 - People Update for February 2006
01/12/2006 - People Update for January 2006
12/01/2005 - An Interview with Jennifer Murphy, the "Apprentice" and a Whole Lot More
10/05/2005 - People Update for October 2005
07/27/2005 - People Update for July 2005
06/02/2005 - People Update for June 2005
02/01/2005 - People Update for February
12/01/2004 - People Update for December
11/09/2004 - Industry Loses A True Mentor
10/05/2004 - Talking Politics in the Office
08/04/2004 - People Update for August
07/06/2004 - People Update for July
05/25/2004 - Former President of Yellow Page Recruiting.com announces creation of Yellow Pages Recruiting.com
04/09/2004 - People Update for April

News u Can Use

04/03/2008 - News U Can Use
03/06/2008 - News U Can Use
01/24/2008 - News U Can Use
12/06/2007 - News U Can Use
11/8/2007 - News U Can Use
10/10/2007 - October 2007 News U Can Use
08/30/2007 - News U Can Use
07/12/2007 - July 2007 News U Can Use
06/07/2007 - June 2007 News U Can Use
05/11/2007 - May 2007 News U Can Use
03/15/2007 - March 2007 News U Can Use
02/01/2007 - February 2007 News U Can Use
01/04/2007 - January 2007 News U Can Use
11/30/2006 - November 2006 News U Can Use
11/3/2006 - November 2006 News U Can Use
09/28/2006 - September 2006 News U Can Use
08/31/2006 - August 2006 News U Can Use
07/27/2006 - July 2006 News U Can Use
06/22/2006 - June 2006 News U Can Use
05/25/2006 - May 2006 News U Can Use
04/13/2006 - April 2006 News U Can Use
03/02/2006 - March 2006 News U Can Use
02/02/2006 - February 2006 News U Can Use
01/05/2006 - January 2006 News U Can Use
12/08/2005 - December 2005 News U Can Use
11/03/2005 - November 2005 News U Can Use
09/30/2005 - September 2005 News U Can Use (Part 2)
09/01/2005 - September 2005 News U Can Use
07/27/2005 - July 2005 News U Can Use
06/23/2005 - June 2005 News U Can Use
05/19/2005 - May 2005 News U Can Use
03/21/2005 - March 2005 News U Can Use
02/02/2005 - February 2005 News U Can Use
01/04/2005 - January 2005 News U Can Use
12/02/2004 - December News
11/09/2004 - November News
10/05/2004 - October News
09/01/2004 - September News
08/04/2004 - August News
07/05/2004 - July News
05/31/2004 - June News
04/09/2004 - May News

Mid Month Update

03/21/2005 - March Mid-Month Update
02/17/2005 - Pay-Per-Call Meets Pay-Per-Click
01/20/2005 - Interview with YP Solutions
10/21/2004 - Converting Call Measurement into Profitable Revenues
09/16/2004 - The Five Myths of Call Measurement You Need to Overcome to Increase Sales
08/19/2004 - An offer you can't refuse..
06/20/2004 - Taking digital pages to another level

This Just In...

05/02/2005 - This Just In - Yellow Magic
04/08/2005 - This Just In - Innovectra's ActivSearch platform
03/26/2005 - This Just In
01/14/2005 - This Just In
12/16/2004 - This Just In
10/25/2004 - This Just In
09/12/2004 - September Flash

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