Newsletter Archive - People
People - March 2010
03/11/2010 - Editor: This section is all about people in the Yellow Pages industry. If you have news you want to share about someone that is involved in the Yellow Pages industry (including retirees) that we should all know about, drop us a line and tell us how they are doing. Send your submissions to ken@yptalk.com.
Valley Yellow Pages
Kudos to Valley Yellow Pages which raised $21,000 to help those in the aftermath of the massive earthquake that struck Haiti earlier this year. The company has also been encouraging other local companies to donate as well.Wayne Mulling
The Fresno-based company matched dollar for dollar the contributions made by 79 employees who donated through payroll deductions and vacation time pay. "This is an easy way that we can help those in desperate need and we challenge other local businesses to do the same," said Sieg Fischer, president and CEO of Valley Yellow Pages. "With other events displacing the Haiti earthquake in the news, it's important to realize that donations are still greatly needed, and whatever employees are able to give quickly adds up."
The company said in a statement that all of the funds were sent directly to the Red Cross and Salvation Army, specifically marked for Haiti relief efforts.
SunShine Pages has announced that P. Wayne Mulling has been appointed as the Director of Sales. Wayne will be directing the Sales Department of SunShine Pages, responsible for increasing our presence in the local markets, and enhancing our customer's advertising programs in print and online at www.sunshinepages.com. He will be working closely with the Directors of Operations, Marketing, and Accounting in an effort to continue to improve the strong cohesiveness of the company, and provide a seamless set of tools for our customers that will continue to drive their growth efforts through advertising methods that make sense and are cost effective.Donald Mazankowski
Wayne comes to SunShine pages from a long and successful career in Yellow Pages including: Area VP of Advertising Sales with ALLTEL Publishing, and VP of Sales and Training with HYP Network (Hispanic Yellow Pages).
"I am thrilled at the opportunities that lie ahead for us at SunShine Pages", says Wayne, "There are many great challenges and rewards in the upcoming months and years ahead as we keep working to improve our product offerings for our loyal clientele base, and grow their businesses by satisfying their advertising needs."
Donald F. Mazankowski has retired from his positions as Trustee of the Yellow Pages Income Fund and YPG Trust, and Director of YPG General Partner Inc. The retirement went into effect January 1, 2010.James D. Dunning Jr
"On behalf of Yellow Pages Group and its Board of Directors, we wish to thank Don for his devoted service," said Marc L. Reisch, Chairman, Yellow Pages Income Fund. "With his long and distinguished career in public service and business, Don has been an invaluable asset to Yellow Pages Group since its initial public offering in 2003. We will miss his judgment and sound counsel, and wish him the very best in his retirement."
"In the name of the Yellow Pages Group management team, we wish to extend our sincere gratitude to Don for his important contribution to the Company," said Marc P. Tellier, President and Chief Executive Officer of Yellow Pages Group.
The Freedom Communications Inc. board has added James Dunning to help lead the company after it exits bankruptcy.John Greco
Dunning is a Wharton economics graduate, has extensive media experience in print, digital and television including as president and chief financial officer of Rolling Stone from 1977 to 1982. He has headed New York-based Dunning Group, a private media group which specializes in media leveraged buyouts, since 1992. Among his other positions, he was chief executive of Ziff Davis Publishing Co., a digital media company specializing in technology, from 2000-2001; served as president of CBS Twentieth Century in 1982, and led two telephone directory firms - Yellow Book Publishing. and TransWestern Publishing LLC
The Direct Marketing Association recently announced that John A. Greco Jr. has resigned as president-CEO, effective immediately. Greco had led the association for the past five years.John Slater
"As we enter into the new decade and are anticipating an economic resurgence, it's more important than ever to ensure that both traditional and digital multichannel direct marketing is at the forefront of that recovery," said Eugene Raitt, chairman of the DMA board of directors. "Bringing in new leadership to the management team focusing on the areas we intend to grow will be part of that process. The committee will conduct an aggressive search, and I'm confident that we will find an exceptionally qualified individual to fulfil the DMA's vision and goals."
Prior to joining the DMA, Greco ran Greco Enterprises, a family holding company. Before that, he was president-CEO of the Yellow Pages Integrated Media Association for three years. An engineer by training, he also held senior marketing positions at AT&T Corp. and R.R. Donnelley & Sons Co.
SuperMedia announced that John Slater, a Vice President at investment firm Paulson & Co. Inc., has joined the Company's Board of Directors, effective immediately. With this appointment, SuperMedia's Board of Directors has increased from eight to nine members. Slater, like the other members of the Board, was appointed to a term that will expire at the annual meeting of stockholders to be held in 2011.
"We are pleased to welcome John Slater to the new SuperMedia Board and look forward - in particular - to the insights and perspective he will share on behalf of Paulson, a highly regarded investment firm."
Slater's appointment to the SuperMedia Board was made pursuant to the terms of an amended and restated Standstill Agreement between the Company and investment funds and accounts managed by Paulson.
"We are pleased to welcome John Slater to the new SuperMedia Board and look forward - in particular - to the insights and perspective he will share on behalf of Paulson, a highly regarded investment firm," said Scott W. Klein, chief executive officer of SuperMedia Inc. "We appreciate Paulson's interest in our company, which I believe is a strong testament to the importance of the print and online yellow pages business to small and medium businesses, as well as the potential to position the business particularly in the online segment to benefit from the evolution of the advertising market."
Slater, who joined Paulson in January 2009, focuses on investments in the media, telecom and technology sectors. Previously he was a Vice President at Lehman Brothers and Barclays Capital. He holds an MBA from INSEAD, an MA and BA from the University of Cambridge.
About Hawthorne Executive Search
Hawthorne Executive Search, is a full service search and consultancy focused on the advertising, publishing and media industries. With decades of experience, Hawthorne Executive Search is an executive search and management firm that has assisted companies of all sizes in the recruitment and selection of top talent across North America and beyond. Every assignment managed by our firm includes the involvement of a principal, experienced in helping clients build high performance management teams.
With contacts on all levels of the organizational chart, from the senior management or "C" level, to field sales representatives and account executives, we have a database of over 35,000 professionals.
By focusing strictly on one industry, there isn't a search outside of our comfort zone. We are able to execute most projects within 2-3 weeks from inception. Some examples of successfully completed searches include:
- Media/Account Executives both print and online
- Regional Sales Manager
- Senior Vice President of Client Services
- Production Manager
- National Account Manager
- Vice President of Sales
- Vice President of Business Development
- Account Supervisor
- Media Planner
- Managing Director
Our clients include publishers, both independent and incumbent, CMRs, Internet Yellow Pages and Search Engine Optimization firms, and suppliers to the directory industry.
With a commitment to the Yellow Page industry, our specialization enables us to maintain a 95% completion rate for all engaged projects we undertake.
Please feel free to contact us at:
- Jenny Ciappa - 973-220-7272
- Robert Hawthorne - 910-798-1800






