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Breaking New! See latest Tweets Below
Post: KenYPTalk: Exploding Common Employee Myths in the Yellow Page Industry http://t.co/I7c1lGoV -
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Post: KenYPTalk: #ZipLocal announces new Board and completion of restructuring: http://t.co/ckYuKHPR. Now, how will they proceed from here?? -
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Post: KenYPTalk: RT @DAC_group: New Post: Think Twice Before Dropping Directory Ads http://t.co/eSl8rtxH #yellowpages #publishers #directories -
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Post: KenYPTalk: #AT&T completes sales of #YellowPages to Cerberus: http://t.co/dEPzwjRz. Let's see how where they take the business now... -
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Post: KenYPTalk: #YellowMedia books $2.9-bil loss on goodwill impairment charge http://t.co/qJhC0Izy -
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Post: KenYPTalk: #SuperMedia qtr results: http://t.co/Uis1VFJA, 17.1% sales decline -
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Most Recent Articles!!! Select from list below
Exploding Common Employee Myths in the Yellow Page Industry - At the recent Local Search Association conference, one of the most informative sessions came from a team of presenters – Robert Hawthorne from Hawthorne Executive Search, and Michael Taylor from BIA/Kelsey. The two covered results of a recent survey of …
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10 Reasons Why The Yellow Pages Still Work (well) - Lest you think I was being supremely creative with this title, I have to give credit for the concept to Steve Averill who writes the OCBizblog blog which he claims is “…an award-winning (?) small business marketing blog boasting more …
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Don’t believe what you are reading about the spinoff of the AT&T Yellow Pages… - As you are all know by now, AT&T recently reached a deal to sell a majority stake in its Yellow Pages operation to Cerberus Capital Management. The deal for 53% of the unit was reportedly valued at about $1.42 billion …
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5 Ways to Motivate Sales People (Without Cash) - The old standard is that sales people can only be motivated by money (better known as “cash”). While cash certainly works, not ever manager has a huge budget that allows them to be throwing big money incentives to their sales …
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Does your company have a disaster recovery plan? - The last few weeks, and just this weekend, have seen the startup of a very unpleasant part of spring in the Midwest – dangerous tornadoes. These terrible natural disasters can be devastating to life, property and personal belongings. But they …
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News U Can Use – March - These news items are brought to you by Kuk & Baldwin: MORE THAN A SMILE. An extensive survey found that some 70% of individuals went to a dentist at lest twice in the previous year for a checkup and/or cleaning, …
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People – March - We are a little behind in our updates of people in the Yellow Pages industry. This regular blog sponsored by Hawthorne Executive Search is all about people in the Yellow Pages industry. If you have news you want to share about …
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Do Digital Only Sales Teams Outperform All Others? - Most local media advertising providers now use a single sales force to sell both their newer digital products and their traditional print advertising products. But according to a new report from Borrell Associates, that could be a shortsighted strategy. The …
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